(Hong Kong, 21st)
MINISO, the Hong Kong–listed Chinese lifestyle and trendy toy retailer, reported strong results for the third quarter of fiscal year 2025 (ended September 30). Adjusted net profit grew 12.33% year-on-year to RMB 763 million (approximately RM445 million), while revenue surged 28.17% to RMB 5.797 billion (around RM3.382 billion).
The gross profit margin for the quarter stood at 44.7%, slightly down by 0.2 percentage points compared with last year.
For the first nine months of the year, adjusted net profit rose 6.69% year-on-year to RMB 2.042 billion (about RM1.191 billion), with earnings per share (EPS) of RMB 1.1. Revenue for the period also increased 23.68% to RMB 15.19 billion (about RM8.862 billion).
As of the end of September, MINISO operated a total of 8,138 stores worldwide, with a net increase of 718 stores year-on-year. Among them, the “MINISO” brand accounted for 7,831 stores (net increase of 645), while “TOP TOY” reached 307 stores (net increase of 73), reflecting continued expansion momentum.



